At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Adhesive Technologies help to transform entire industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings. With our trusted brands, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.
Dare to make an impact?
YOUR ROLE
- Develop and execute brand strategy / communication and define investment / media strategy in cooperation with Senior Brand Manager and Head of Marketing
- Provide local strategic direction in key focus areas to drive profitable growth
- Launch / Relaunch management (Innovations management)
- Achieve sales & marketing plans and implement business models incl. portfolio mgmt., harmonization and consolidation
- Developing and constantly improving knowledge of trademarks, following competition, developing responding activities, communicating and presenting ideas
- Trade marketing, including strong support for sales activities
- Marketing budget planning and monitoring
- Shared responsibility for defined categories between local (Serbia) and regional (CEE) marketing organisation